Here at the Strategist, we like to think of ourselves as crazy (in the good way) about the stuff we buy (like pillows), but as much as we’d like to, we can’t try everything. Which is why we have People’s Choice, in which we find the best-reviewed (that’s four-to-five-star reviews and lots of ‘em) products and single out the most convincing. While we’ve written about the best curling irons, hair dryers, and even a certain curling iron used on the Victoria’s Secret Angels, here, we’re going deep on the best flat irons and hair straighteners on Amazon. (Note that reviews have been edited for length and clarity.)
I tried to break everything up on the chart by category so it’s easier to narrow things down, but you have to keep in mind there is a ton of overlap in styling tools. You can have large ceramic tourmaline and small titanium steam as well as just about a thousand other options. The point is, although my table is here for those of you who already have an idea of what you want, there is a small chance you might end up looking at something with a few extra bells and whistles because there is so much overlap. If you’re not sure what different kinds of irons there are, head over to my buying guide so you can get that all sorted out before you start reading the reviews.
Thankfully, we’ve learned a lot about hair care and preserving your hair’s natural integrity while styling. However, this wasn’t always the case. If you ever had a perm done in the 80’s or teased your hair to holy heaven in the 90’s, chances are pretty good that your hair has endured a bit of damage. The same can be said if you color your hair on a regular basis or recently went from your natural brunette color to a bright platinum blonde. No matter how the damage was caused, there are certain features you will want to shop for when selecting the ideal hair straightener for your course hair type:
Those with fine hair can keep the straightener at a lower temperature, while those with thick hair can increase the temperature to ensure they'll walk away with the same smooth results. No matter your hair type, the floating plate design and the curved edges of the plates themselves prevent any snagging or damage so your hair will glide through smoothly.

Weighing just over 1 pound, the BaByliss Pro Nano Titanium Straightening Iron is the lightest hair straightener on our list of the best flat irons! This lightweight design makes it a great choice for users that are constantly on the go, and even when traveling. In fact, this model might make a wonderful “second straightener” for someone that wants to keep their locks looking fine on the road without toting around their heavier at-home hair straightener!
If you’ve ever used a CHI hair straightener before, then you’re probably pretty well acquainted with the turn dial temperature control of models’ past. While this dial design made it easy to switch on your hair straightener each morning (even before you have had your morning coffee!), it also made it all too easy to accidentally change the temperature during use.

This is a great blow dryer compared to a lot of the other pricier products out there! It dries my hair quickly without overheating it & causing damage. I like that it has two heat & power settings as well as the cool shot button. The cord is very long which is a nice feature. The only slight drawback is that it’s a little heavy to hold. Yet, since my hair dries much faster it isn’t a huge problem. I’m very happy with this blow dryer and highly recommend it!
FURIDEN is the brand you trust with your personal care routine. From styling to shaving to grooming, we have the tools you need to elevate your unique style and find the confidence that comes from having a great look. For 10 years, we' ve created the tools that help you elevate your style and capture your signature look. At FURIDEN, we believe you should have the confidence to be yourself. We'll help you get there.

Despite these downsides, the HSI Professional comes with plenty of positives, including extras not often found with other hair straighteners. Along with the straightener, you'll receive a carrying case, a heat-resistant glove for easier hair styling, a style guide, and a travel-size argan oil leave-in hair treatment serum to smooth and protect your hair. This is more than most high-end hair straighteners come with, all for a fraction of the price.

Achieve stunning curls: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray. This will help give hold when creating each curl. Place a fine section of hair between the plates of your ghd Classic Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees; continue to turn the styler by another 90 degrees as you glide from root to end. For an intense curl, pull the styler very slowly away from the head in a continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with your fingers.
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