Due in large part to the damage we inflicted on our poor locks during this time, we’ve learned that heat protection isn’t just a luxury: it’s mandatory when it comes to hair straightening. That’s why so many hair straighteners now feature conditioners built right into the plates. We also learned that excess heat can cause permanent damage to hair, so now many flat irons come with automatic turn-off features or self-adjusting heat settings. Well, as the saying goes, there is no progress without a bit of struggle and our hair certainly struggled during the early 2000’s!
Since 2004, ghd has raised approximately £2.5 million for the Breakthrough Breast Cancer charity. The company produces a limited edition pink hair iron every year, with £10 of the sale price being donated in support the charity. In 2010, ghd partnered with charity "Mom It Forward" and SafeHouse Denver, a women’s shelter that serves victims of domestic violence and their children, in an event at Sephora.
A few swipes from a professional hair straightener can finish off a high ponytail, restore life to split ends, and give your natural curls a relaxed look for a night or two. No matter what your natural hair type may be, there is a hair straightener as unique as the gorgeous locks on your head! Here are just a few of our favorite hairstyles that can be achieved using a professional hair straightener like the ones we’ve reviewed here:
After 34 years in the hairdressing industry, it is fair to say there's not a hair fashion trend that Tina Mazzeo hasn’t seen come… and go. This is why Tina’s real passion for hairdressing is in recreating a total look for clients, especially those looking for inspiration and an expert’s eye for what brings out their best features and compliments their lifestyle.
Titanium is a lightweight metal that heats up very quickly and can hold high heat at a consistent temperature. This material is ideal for those who have thick, curly, or natural hair that can be more difficult to straighten. Since it's lighter than ceramic, it also makes for a lighter hair straightener overall, which means less arm strain as you're taming your mane. As someone who has very thick hair, I can attest — Any feature that can make styling easier and faster is a plus.
Thankfully, we’ve learned a lot about hair care and preserving your hair’s natural integrity while styling. However, this wasn’t always the case. If you ever had a perm done in the 80’s or teased your hair to holy heaven in the 90’s, chances are pretty good that your hair has endured a bit of damage. The same can be said if you color your hair on a regular basis or recently went from your natural brunette color to a bright platinum blonde. No matter how the damage was caused, there are certain features you will want to shop for when selecting the ideal hair straightener for your course hair type:
Those with fine hair can keep the straightener at a lower temperature, while those with thick hair can increase the temperature to ensure they'll walk away with the same smooth results. No matter your hair type, the floating plate design and the curved edges of the plates themselves prevent any snagging or damage so your hair will glide through smoothly.
Seemingly small details like cord length can make all the difference in the effectiveness of a beauty tool. A longer cord length is desirable here, giving you more freedom and versatility depending on the power outlet situation in your home or your hotel if you're traveling. A cord with 360 swivel capabilities is also a plus. You'll be moving your hair straightener all around your head as you style, and a rotating cord will keep it from getting tangled.
Hair breakage is an all too common problem, and even the most seasoned of hair stylists can slip up from time to time. That’s why LumaBella’s Keratin Duel Touch Hair Straightener features a unique smart heat sensor. This nifty little gadget can actually tell when there is too much heat for your hair, and will automatically adjust to a safer styling temperature!
ghd stands for good hair day, and that's exactly what you're signing up for with our fabulous collection of ghd products. Launched in 2001, ghd's reputation as one of the best and most reliable names in hair styling is entirely deserved, with their ceramic straighteners providing amazing results for all kinds of hair types. Designed to heat up quickly, take care of your hair and even look great on your dressing table, you can't go wrong with ghd. Between their iconic straighteners, equally brilliant hairdryers and extensive range of brushes and styling products, it's never been easier to look like you've just stepped out of a celebrity salon.