Just want to clarify some things I read in the reviews. I purchased this from Amazon.com as the seller, not a 3rd party seller for just over $100, almost $100 cheaper than Sephora and Ulta. The hair dryer was 100% authentic with a hologram code, and I was able to register it without problem on the GHD website in case anything happens and it breaks within the 12 month warranty. Amazon only has a 30 day return policy, so be sure you register your hair dryer. I bought this to replace a different brand hair dryer that broke and I had not registered it. The other company could not do anything for me since I did not have proof of purchase anymore. This hair dryer is awesome. It’s sleek and dries my hair fast, and I love the cold shot button that helps set my blow out. Solid product that I hope will last for several years.
This styling iron has 1-inch plates, allowing it to do more than just straighten. It can also curl, flip, and be used to add volume if your hair tends to fall flat. It heats up in under 30 seconds so you can start styling almost right away, and there are a wide range of temperature settings from 250 degrees to 460 degrees Fahrenheit. While the high-temperature options make this straightener ideal for other hair types, too, if you do have fine hair you'll want to keep this in the lower temperature range.
Now that you know what the Xtava Pro is capable of, it's worth running through the features that make those results possible. Along with the solid ceramic plates for even heating, there are 10 temperature settings to choose from for optimal styling control. The temperatures are shown on an easy to read digital display and range from 265 degrees to 445 degrees Fahrenheit.

Nice and quiet compared to my last hair dryer. I really like the soft band that keeps it from sliding on the counter or making a clunk when you set it down. The only thing I don't like about it is the way the diffusers snap on (very difficult to remove them) and the fact that the "cool" button doesn't seem to completely shut off the heating element.
At Moda Hair we create hairstyles to suit individual clients, and work with industry leader, L’Oreal Professionnel to produce colour that compliments both the client and the cut. With a strong commitment to training and development, the Moda Hair team are experts in the latest hairdressing trends and techniques, and are educated in the latest products to hit the professional hair services industry.
Not sure which temperature setting is right for your hair? We recommend starting slow and building up to higher heat settings gradually. Not only will you be able to perfectly identify the optimal heat setting for your hair, but you will also avoid overheating. After all, very few of us actually need upwards of 400° F to see the salon results we’ve always wanted!
Say goodbye to flat and frizzy hair with the all new ghd air™ hair drying kit. Containing the award winning ghd air™ professional hairdryer with a salon strength motor for super-fast drying and ionic technology for smoother styling; a ghd air™ diffuser to encourage natural wave and volume; a narrow nozzle for precision styling; two sectioning clips for easier styling; a ghd vented radial brush to create lift and body to your blow-dry and a ghd air™ soft protection cover bag for better storage to keep it all safe. It's everything you need for the ultimate blow-dry.

“Being a mom of two, it’s hard to have time to get my hair done, but with this, I do my hair in 30 minutes, rather than over an hour. I haven’t bought a new straightener in probably four years, and I bought this with very little expectations. OMG! First of all, not only did it take half the time to do my hair, but it left my hair as amazing as I always wanted it! Super silky-smooth. I then used it to make some curls on my 8-year-old. In less than 15 minutes, I was done with her hair and she was in love with the curls.”
This flat iron stopped working less than a year after I bought it and ghd will not warranty a replacement one because Planet Beauty or Amazon is not an authorized retailer for their products. Buyer BEWARE....if you purchase from here it will void the manufacturer warranty and you will waste your money just like I did. Planet Beauty was NO help to me in getting my flat iron fixed or replaced!
GHD’s “styler” is permanently set to 365 degrees Fahrenheit, which the company says is the highest temperature hair can tolerate before it becomes damaged. As a person who went from a dark brunette to blonde highlights, I can vouch for its straightening power on processed hair. And though I don’t typically think of “comfort” as a flat iron necessity, the springy hinge that connects the two plates really did make it easier to clamp and glide the tool down my hair with minimal effort.
We don’t know too many people that are using their hair straighteners vertically, but there must be a few since ISA has made a point of clarifying that this model is intended only to be used horizontally, i.e., perpendicular to your hair. According to the manufacturer, using the hair straightener horizontally reduces hair pulling for a more comfortable experience. This may be particularly important to you if your hair tends to knot easily or you have unruly curls and texture.
In its online store, Gama will find a vast assortment of hair straighteners, created from over 40 years of experience in the industry! Over the years, we have continued to improve the quality and user experience for our straighteners and to design and build innovative technologies that are unique on the marketplace and genuine turning points compared to the past. Today, they give you the possibility to choose the hair iron you like best and that best suits your needs in a truly extensive range, from professional quality hair straighteners to other tools for hassle-free, immediate style results. In our online shop you will find ceramic straighteners, titanium straighteners, and tourmaline straighteners, each recommended for specific needs; ionic straighteners to remove frizz. You can choose hair straighteners, hair curlers, as well as wavers and crimpers. Do you like to change styles but with a single styler? The straightener and curler is the one for you! Do you travel a lot and need a mini straightener that takes up little space and can be used abroad with no problem? We have a full line of travel straighteners, complete with universal voltage that could become your essential styling allies. Our straighteners have been designed not only to satisfy your style needs but also to protect and improve the health of your hair. This is possible thanks to the technology that lets you reduce hair exposure to heat to a minimum, strengthening and revitalising it. With Gama straighteners you can create fantastic styles while you also improve the wellbeing of your hair!
When you are looking for hair straighteners, flat irons are a popular option. Titanium, silver, porcelain and ceramic flat irons offer different degrees of heat and protection for your hair. You can choose how long and wide you want the plates, and whether you want a normal size or mini flat iron for shorter hair or travel. In a big hurry to get out the door? No problem. Choose an instant heat and recovery straightener to speed up your hairstyling routine. Walgreens.com carries popular flat iron brands like Conair and CHI.

For those with thick hair, the idea of "quick styling" often feels like an impossible dream. It's usually easier to use the "throw it up and go" technique to get out the door in time. However, straight, sleek hair doesn't have to be a luxury reserved for those with fine hair, especially when you have a styling tool designed to tackle even the thickest, curliest hair like the Xtava Pro.

“I’m a licensed hairdresser and I’ve used many hair straighteners, including Chi and Paul Mitchell. They work, but my hair is so thick that it takes me at least 30 to 40 minutes to properly smooth my hair. This is the absolute best hair straightener I have ever used. It straightened my hair in ten minutes (no joke). I’m extremely pleased and shocked. Looking to purchase a second one to have on hand for the future.”


I love this hair dryer. As the first expensive hair dryer I've purchased, I realize you don't need extremely high heat to dry your hair. I live and work in 2 different states and I have a cheap hair dryer at one location. Because of this, it's very easy to notice that my hair is softer, shinier and more manageable when I use this one since it's such a stark difference that happens over and over again when I return from the cheap hair dryer location. Definitely definitely worth the purchase.

Here at the Strategist, we like to think of ourselves as crazy (in the good way) about the stuff we buy (like pillows), but as much as we’d like to, we can’t try everything. Which is why we have People’s Choice, in which we find the best-reviewed (that’s four-to-five-star reviews and lots of ‘em) products and single out the most convincing. While we’ve written about the best curling irons, hair dryers, and even a certain curling iron used on the Victoria’s Secret Angels, here, we’re going deep on the best flat irons and hair straighteners on Amazon. (Note that reviews have been edited for length and clarity.)


The GHD brand is a favorite among celebrity hair stylists because of its reliability and shiny, frizz-free results. Just because you aren't setting foot on the red carpet anytime soon doesn't mean that you can't have celebrity quality hair. The GHD Gold professional makes it possible for you to achieve shiny and frizz free results at home, so you can feel red carpet ready even if you're just grabbing coffee with friends.
This feature is particularly helpful if you have textured hair with waves or curls, which can become damaged so easily by heated styling tools. That said, it is not clear which heat setting is ideal for users with thick or somewhat straight hair. This may make this slightly more difficult if you are using a flat iron for curling purposes or if you need to straighten an especially thick head of hair each day! However, we are confident that a little tinkering is all it takes to find the perfect heat setting for these different hair types and styles, so you can rest assured that this hair straightener can still meet all your hair styling needs!
In 2001, ghd revolutionised the way women styled their hair with the launch of its first styler – a professional tool designed for salon use that could also be easily used at home. ghd has continued to be a leader and innovator in hair styling with its range of professional brushes, ghd Style styling products and the launch of its first hairdryer, ghd air™. Show less
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